Meta and Oakley have teamed up to introduce the Oakley Meta HSTN, a cutting-edge pair of AI-powered smart glasses designed specifically for athletes and active users. Announced in June 2025, these glasses combine Oakley’s renowned sports eyewear design with Meta’s advanced AI technology, delivering real-time data and hands-free control in a sleek, durable frame.
Key Specifications and Features of Oakley Meta HSTN
Battery and Charging: Offers up to 8 hours of use, with a 20-minute quick charge restoring 50% of the battery. The charging case extends total usage to 48 hours.
Frame Design: Lightweight, IPX4 water-resistant frames are available in six colors and lens options, including PRIZM lenses. They support prescription lenses and are built for active use.
AI and Smart Features: Includes Meta’s AI assistant for voice access to heart rate, pace, and weather. Supports 3K video recording, coaching feedback, language translation, plus five microphones and open-ear speakers for clear audio.
Launch Timeline and Pricing
Limited Edition: The Oakley Meta HSTN Limited Edition, featuring Prizm Polar lenses and gold accents, opens for preorder on July 11, 2025, at $499.
Main Collection: The standard lineup starts at $399 and will be available globally later this summer.
Global Rollout: The first launch wave covers the US, UK, Canada, Australia, Germany, France, and Italy. Expansion to India, Mexico, and the UAE is set for later in 2025, ensuring wide accessibility for athletes worldwide.
Market Impact and Industry Context
Meta’s Ray-Ban smart glasses have already sold over 2 million units since 2023, with a target of producing 10 million units annually by 2026. The AI eyewear market is expected to grow by 60% in 2025, positioning the Oakley Meta HSTN as a premium option for performance-focused users in a rapidly expanding segment.
The Competitive Field
Meta isn’t alone in the race—Google and Apple are both rumored to be prepping their smart eyewear, intensifying the competition for what could become the next major tech platform.
The Takeaway
With the Oakley Meta HSTN, Meta and Oakley are not just launching a product—they’re setting a new standard for what’s possible in wearable sports tech. Real-time AI, robust design, and a truly global rollout mean athletes and active users can now train, compete, and connect in ways never before possible. The future of sports eyewear is here, and it’s looking straight at you.
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