Not Just Analytics: Track Your Instagram Growth the Right Way

What is Not Just Analytics?

Not Just Analytics (formerly Ninjalitics) is a social media analytics tool built specifically for Instagram. It works directly in your web browser—no downloads required—and gives accurate, real-time metrics on:

• Follower count & growth
• Likes and comments
• Engagement rate
• Hashtag performance
• Competitor comparisons

Whether you’re a content creator looking for brand deals or a small business tracking ROI, the platform focuses on clear, actionable data rather than estimates.

Primary Functions of “Not Just Analytics”

Here are the main features this tool offers and how they help users:

1. Account Analysis

• View the real-time growth of your Instagram account.
• See follower count, likes, comments, and engagement rate.
• Helps users know which posts perform better.

Example: An influencer can use these stats to show potential sponsors authentic engagement proof.

2. Competitor Tracking

• Compare your account with others in the same field.
• See how your content and growth match up.
• Useful for brands and influencers to improve strategy.

3. Hashtag Ranking

• Check the popularity and reach of your hashtags.
• Suggests hashtags that bring better results.
• Increases content visibility and reach.

4. Daily and Weekly Reports

• Get regular updates about your profile.
• Track daily growth and engagement.
• Saves time and shows trends clearly.

5. Free and Fast Access

• You can start for free, with no login required.
• Quick setup and easy to use.

Who Uses “Not Just Analytics”?

This tool is used by:

• Influencers who want to grow their audience.
• Brands that sell through Instagram.
• Marketing agencies that manage social media.
• Small businesses who want to track their page.

It has helped many users understand their performance and improve their content. For example, influencers have used it to get brand deals by showing their clean analytics. Small brands use it to find the best time to post and increase sales. Some also choose to buy Instagram followers to boost their social proof while working on improving their organic engagement and content strategy.

Usefulness of “Not Just Analytics” 

• It gives real data, not just estimates.
• No need to download anything.
• Works directly on a web browser.
• Helps you plan better and post smarter.

Even users with no technical background find it easy to use.

Benefits of Using Not Just Analytics

1. Easy to Use

• No need to sign in or create an account for basic data.
• Works directly in the browser.

2. Accurate Instagram Stats

• Gives real numbers about likes, comments, and followers.
• Helps track growth over time.

3. Competitor Analysis

• Lets you compare your profile with others in your field.
• Helps improve your content and strategy.

4. Hashtag Insights

• Shows how well your hashtags are performing.
• Helps boost reach and engagement.

5. Free Access to Basic Features

• No cost to start using the tool.
• Paid plans offer more advanced features.

6. Clean and Fast Reports

• Data is shown in an easy-to-understand format.
• Weekly and daily updates keep users informed.

Limitations of Using Not Just Analytics

1. Only for Instagram

• Does not support other platforms like TikTok, Facebook, or YouTube.

2. Limited Features in Free Plan

• The free plan has restricted access to in-depth analytics and comparisons.

3. No Mobile App

• The tool is web-based; there is no Android or iOS app available.

4. Data Delay Possible

• Sometimes, there may be a slight delay in updating real-time data.

5. Competitor Tracking is Limited in Lower Plans

• You can track more competitors only in higher paid plans.

Pricing and Plans

Not Just Analytics offers both free and paid plans. Here is a simple table of what they offer:

All paid plans include VAT and are charged monthly. You can cancel anytime.

How Not Just Analytics Compares to Alternatives

Final Thoughts

Not Just Analytics is a web-based tool designed to analyse Instagram accounts. It offers basic and advanced metrics like follower count, engagement rate, and hashtag performance. For users focused solely on Instagram, it may provide helpful data for tracking account growth and content performance.

However, it is limited to Instagram only, lacks a mobile app, and its free version restricts access to deeper insights. It may suit individuals or small teams who need quick, surface-level analytics, but those managing multiple platforms or needing real-time mobile tracking may find it less effective.

FAQs About Not Just Analytics

1. Is Not Just Analytics free?
Yes, there’s a free plan with limited features.

2. Can I track competitors?
Yes, but the number depends on your subscription tier.

3. Does it have a mobile app?
No, it’s browser-only for now.

4. How accurate is the data?
It’s based on real-time Instagram API pulls, but small delays may occur.