Magical is a productivity automation tool designed to eliminate repetitive typing and manual data entry across everyday work applications. Delivered as a browser extension, it allows users to create text shortcuts, automate form filling, and generate messages using AI directly inside tools like email, CRM systems, and applicant tracking platforms. Magical works without APIs or complex integrations, relying instead on browser-level automation that functions across thousands of web-based apps. The platform is positioned for sales, recruiting, customer support, and operations teams
How the Platform Works
Magical operates as a browser extension. Users create shortcuts, templates, or AI-assisted prompts that can be triggered in any web-based text field. The tool inserts text or fills data instantly without switching applications.
Common Work Scenarios
Big time-saver with reusable snippets.
Works well in Gmail, LinkedIn, CRMs.
Handy templates for outreach and hiring.
Generally stable for daily browser work.
Popular with recruiters and CSM teams.
Complaints about charges post-cancellation.
Slow or missing support responses.
Occasional extension glitches and logouts.
Pricing yet to be updated!