Runway serves as a production‑grade AI video generator for creators, marketers, and studios who want to prototype or ship cinematic content quickly. Users create ads, trailers, concept films, and short‑form social content by combining text prompts, images, and reference footage with Gen‑3 Alpha’s improved motion and realism.
Huge all‑in‑one toolkit (video, image, editing, lip sync, motion brush).
Very intuitive UI, easy for non‑tech users to start fast.
Good prompt adherence; videos usually match text/image input well.
Unlimited plan lets teams generate many videos without credit limits.
Significantly more expensive than many competing AI video tools.
Video quality often worse than rivals, especially for complex scenes.
Renders frequently fail or take very long on heavier projects.
*Price last updated on Dec 15, 2025. Visit runwayml.com's pricing page for the latest pricing.